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The End of Microsoft Dynamics Marketing – Make Way for Dynamics 365
As of November 1, Microsoft has discontinued the sale of Microsoft Dynamics Marketing to new customers. This change paves the way for the adoption of Microsoft’s new product, Dynamics 365. Microsoft will be supporting their Marketing customers through the new Dynamics 365 for Marketing application. Built specifically for Dynamics 365, this new app is expected to be released Spring 2017. The app will be part of the Dynamics 365 Business Edition, and according to Microsoft, will leverage “years’ worth of customer feedback, internal experience, and industry refinements in the marketing space to bring forth the next generation of marketing.” What’s Included? Dynamics 365 for Marketing will include support for email marketing, event management, and landing pages. Additionally, the application will have deep integration with Dynamics 365 for Sales. Users of both Dynamics 365 for Sales and Marketing will be able to manage their prospects from lead to customer. This is […]
Top 3 Features of Microsoft Social Engagement Every Marketer Needs to Know
Every marketer knows that in order to successfully sell a product or service it is vital to understand your customers’ behavior first. With the rise of the Internet and social media, we are now connected to seven continents, 196 countries, and billions of people in the world. While this accessibility and reach is presumably most marketer’s dream, it is nearly impossible to gather and evaluate feedback from the vast human population with one marketing team. So what good is it to push out ads and continuously post on social media when you don’t know what catches your customers’ attention, what they want to see or what channels they are most active on? But fear not fellow marketers! Microsoft has introduced a tool that collects feedback and data from your customers and prospects all over the world and displays it in real time right in front of your eyes. Microsoft Social […]
Preview: New Features in Microsoft Dynamics CRM 2015
Register now for our Dynamics CRM 2015 events in February 2015! Microsoft released the latest version of its robust Customer Relationship Management solution, Dynamics CRM 2015, in December, 2014. This page highlights some of the new key features and enhancements of Microsoft Dynamics CRM 2015. Download the Preview Guide as PDF here: Download Marketing Business Context – The world is changing and it is impacting how companies need to engage with customers. Customers are 57% of the way through the buying cycle before they engage with you. Marketers, more than ever, need to be there every step with the customer, ensuring that when the customer does reach out, sales, marketing and the customer are all on the same page. Marketing owns more of the customer journey than ever before, so they must engage customers in new ways, across new channels in a personalized, relevant way. At the same time, marketers […]
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