Best Practice Archives - FMT

The new and improved features in Outlook 2016 aren’t the only things that have changed with this new update. Along with the awesome redesigned user interface, there are also slight changes in the way Outlook 2016 renders HTML emails. Ever since Outlook 2007, HTML and CSS have been rendered through Microsoft Word’s internal system. Due to certain HTML and CSS limitations in Word, some features are interpreted differently by Outlook 2016, compared to other email clients. If you are familiar with email marketing, you most likely know that your marketing emails are rendered differently across different email clients. And if you know that the majority of your email recipients are part of the 400 million Outlook users worldwide (if you are doing B2B email marketing, they mostly likely are), you may want to make a few changes to the way you design your emails. In this blog, we will be […]